Old Dominion releases "Some People Do" video
Friday, April 3, 2020
– Old Dominion unveiled its video for single "Some People Do" today.
The video was inspired by Jason Schneidman, celebrity men's groomer, who also works with Old Dominion. Schneidman was previously homeless and overcame drug addiction to turn his life around. In his spare time, he helps out the homeless of Los Angeles, providing haircuts as a means to connect with those who may be battling addiction issues and funds scholarships to rehab centers. In early February, the band joined him on the ground in Los Angeles to help out. The visuals, directed by Mason Allen, show the effect that if we all do a little, we can help out a lot.
Schneidman's Men's Groomer Foundation helps the homeless get back on their feet.The foundation seeks to help give second chances and support anyone out who is willing to do the work. The foundation is working with rehabs in California providing funding through the sales of Schneidman's products.
"Some People Do" is Old Dominion's newest single off Old Dominion's self-titled third studio album, which was released in fall 2019. Old Dominion's most recent single, "One Man Band " went to number one and was certified Platinum by the RIAA.
The band recently received eight ACM nominations, as well as Platinum and Gold certifications for five hit songs: "Written in the Sand" (2x Platinum), "Break Up With Him" (2x Platinum), "Hotel Key" (Platinum), "Make It Sweet" (Gold) and "Nowhere Fast" (Gold).
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