For Chesney, it's a matter of "Knowing You"

"One of the things about this video I love is the way you can feel the settings," Chesney said. "And each location – whether in Gloucester, Mass. or the Virgin Islands - was selected because it feels the way these emotions actually feel. As I've said, over and over lately, the people who come into your life and then are gone, it's for any number of reasons. But beyond missing them, you have the opportunity to recognize what they brought to your life and be thankful."

Shaun Silva once again directed the clip for Chesney. The song appears on Chesney's 19th studio disc, "Here and Now," which came out in April 2020.

"With all the visual ways people get information," said Chesney, "it felt like this was a nice way to give people a taste of what's to come to let them see and feel everything this song holds, so that they could tell this song and this video is something more."

Shot in New England and St. Croix, the contrast of the greys, blacks and whites plunges the viewer into the chill contrasting with the vibrant full color images of the singer and a female partner on a boat in the Caribbean.

"Not everything is meant to last...You don't think about that when it's perfect," said Chesney in the voice over. "And when it's over, there's a huge hole, but there's also a pair of wings."

With a broadcast debut slated for CMT and across ViacomCBS platforms, as well as digital premieres on Chesney's YouTube and Facebook pages, "Knowing You" will also be shown on the ViacomCBS billboard in Times Square.

"It's such a pure song," Chesney said. "If you listen, you can find the people you love in it. I wanted the video to have that, too. It's not about being on a fishing boat freezing, but this pain you feel – and also finding gratitude for knowing someone who changed your life. Wherever they are, you know they're living their best life; they're shining and doing the same thing for someone else – and that can be in this life, or the next."