Thursday, April 20, 2023
– Jimmie Allen will debut the music video for his single "be alright" on The Kelly Clarkson Show this Monday, marking the first world broadcast music video premiere on the show since its launch.
Allen will also appear as a lead guest on the show, billed as The Gift of Music Hour (Kelly's Birthday Show) episode in celebration of Clarkson's birthday.
"I grew up a fan of shows like TRL, 106 & Park and Top 20 Country Countdown. I miss the days where it was like the world stopped and just watched to see the visual creation by an artist of a song that people were slowly starting to hear, or a song that people knew," Allen said. "I feel like the visual gives a song a new meaning and a new perspective, and I really wanted to find a way to have a world premiere of 'be alright.' Thank you so much to Kelly Clarkson and her team for having me on the show and letting me do that."
Shot on the Warner Brothers lot in Los Angeles and choreographed by choreographer Tessandra Chavez, the video is set in New York City with Orrantia playing a down-on-her-luck character named Eve. Things start looking up when she encounters an old friend with a new mantra, played by Allen. Dakota Diel ("Army of the Dead") was director of photography.
"This is a video where I feel like I definitely did something different," Allen said. "I'm a huge fan of musical theater, country music, pop music, Christian music, just a huge fan of bringing something you wouldn't expect to a song through the video. I'm super excited. Shoutout to my co-director Chris Beyrooty, the Warner Brothers lot for letting us film it there, and all the dancers and choreographers that came out. It was an amazing day, and I hope everyone enjoys the video."
The song was co-written by Allen, Jason Evigan, Gian Stone and Castle.
"be alright (15 edition)" – a special version of the song – impacted country radio on April 10, garnering 50 first day adds before being released digitally on April 15 via Stoney Creek Records/BBR Music Group. "be alright" is the second single off Allen's third album, "Tulip Drive," which was released June 2022 . This follows the album's lead single "down home," Allen's fourth career number one.