Chesney gets shady
Monday, March 14, 2011
– Kenny Chesney has partnered with Costa to design his first collection of Kenny Chesney Limited Edition Costa sunglasses. Proceeds from the sale of the sunglasses will benefit ocean conservation group, Coastal Conservation Association (CCA), a shared cause for both Chesney and Costa.
Chesney's "Goin' Coastal" tour kicks off this week in West Palm Beach, Fla. and continues through August. The Kenny Chesney Limited Edition Costas will be sold online at www.costadelmar.com and at each of the Goin' Coastal tour stops. Costa is manufacturing 10,000 sunglasses.
"The relationship with Costa, and what they stand for, goes hand in hand with the music that I make," said Chesney. "It's important for all generations to be able to enjoy the ocean like I did, and I'm proud to partner with Costa to design a line of signature sunglasses that will help support ocean conservation."
Each of the five Kenny Chesney Limited Edition Costas feature unique hand drawn artwork etched inside of the sunglass frame, along with Chesney's signature.
The five sunglass styles range in price from $149 to $279, depending on the lens selection. A total of $10 from each sunglass sale will go to CCA, which has 17 chapters nationwide.
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