Swift sees lots of green, not "Red"
Tuesday, October 23, 2012
– Taylor Swift is on target to become the first female artist in the Nielsen SoundScan era (1991 to present) to have a pair of albums sell more than a million units in a single week.
Billboard reported that first-day sales for "Red" (Monday, Oct. 22) exceeded 500,000 units. That included a record opening at Target, which had an exclusive deluxe version with three songs not on the regular CD plus three remixes. Target sold more than 160,000 units.
iTunes Music Store accounted for nearly half of all units sold on "Red's" first day, according to Billboard.
Swift's last studio release, "Speak Now," debuted on the Billboard 200 chart on Nov. 13, 2010, with 1.047 million units. Only Lady Gaga's "Born This Way" (1.108 million) has surpassed 1 million units in a single week.
Only three acts have ever surpassed 1 million units in a sales frame with 2 albums: Backstreet Boys ("Millenium" in 1999 and "Black & Blue" in 2000), 'N Sync ("No Strings Attached" in 2000 and "Celebrity" in 2001) and Eminem ("The Marshall Mathers LP" in 2000 and "The Eminem Show" in 2002).
Final numbers will be announced next Tuesday evening, Oct. 30.
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